INDIVIDUAL ASSIGNMENT 1 : VISUAL IDENTITY FOR NEWLY PRODUCT/SERVICE
Part 1 : Visual Identity Design By : Nabilah binti Mohd Affandi (305235) Introduction: Cake House is a newly introduced bakery brand that focuses on producing cakes and pastries with a modern and minimalist approach. The brand emphasizes high-quality ingredients, careful craftsmanship, and clean visual presentation to create desserts that are consistent, refined, and aesthetically appealing. Each product is designed to offer customers a more elevated and professional dessert experience. The primary target audience for Cake House consists of young individuals and sweet-tooth consumers who appreciate delightful, well-crafted desserts with a contemporary look. With a polished and cohesive visual identity, Cake House aims to establish itself as a recognizable brand that communicates quality, creativity, and a modern dessert culture. Design Process The design process for the Cake House visual identity followed several structured steps to ensure the final logo and brand elements were ...